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Marketing - Online (B.S.)

Become a Marketing Success

Corporations, small businesses and nonprofit organizations all rely on marketing professionals to get the word out about products and services - to the right people, at the right time. As a student in the Online Marketing B.S. Program at Seton Hill, you will learn how to use both time-tested processes and the best new tools of strategic marketers. Along the way, you'll gain the skills and confidence that will make you marketable in any career you choose.

Why Study Marketing Online at Seton Hill?

Interesting, Career-Relevant Courses

This program includes core business courses like:

  • Accounting
  • Micro & Macroeconomics
  • Business Communication
  • Data Analytics

In addition to courses that target the field of marketing, such as:

  • Principles of Finance
  • Principles of Marketing
  • Integrated Marketing Communication
  • Human Resource Management
  • Consumer Behavior
  • Social Media Strategy
  • International Marketing
  • Professional Selling
  • Marketing Research
  • Marketing Strategy

Convenient Program Format & Schedule

Courses are offered fully online, in an asynchronous environment. This means you can take courses, chat online with classmates and professors, and access support services when it's convenient for you. Courses are offered in 8-week sessions. You have the option of starting your degree at the beginning of any session. This program can be completed in as little as one year. The time it takes to complete your degree will depend on the number of courses you elect to take each session, and the amount of credits you transfer to Seton Hill (if any).

Dedicated Faculty

Seton Hill's Online Human Resource Management B.S. is taught by dedicated professors from Seton Hill's School of Business. They are experts in the field, and they are dedicated to your success.

You Can Afford to Move Forward

As a student in Seton Hill’s Online Bachelor's Degree Program, you are eligible for:

  • Tuition Discounts
  • Employer Discounts
  • Scholarships
  • Financial Aid
  • College Credits for Life, Work and Military Experiences
  • Employer Reimbursement
  • Military Benefits

You can also transfer up to 90 college credits earned at other universities to Seton Hill.

Support for Working Adults

As a student in the Online Bachelor's and Certificates Program at Seton Hill, you will have online access to:

  • personal academic advising
  • writing & math tutoring
  • career & professional development services
  • computer software & technical support

(Even more benefits just for Online Bachelor's Degree Program students can be found here.)

You Can Earn Your Marketing Degree & an MBA Together (for Less $)

Through the FastForward Bachelor’s to MBA Program, you can earn both a bachelor’s degree and an MBA in less time, for less money.

Career Opportunities (& Support) for Life

The Marketing Field

Marketing is a strong career field that continues to grow. Median pay for advertising, promotions and marketing managers in 2020 was $141,490, according to the U.S. Bureau of Labor Statistics.  

We'll Be Here to Help

Seton Hill's award-winning Career and Professional Development Center will work with you, your professors, and local, regional and national employers to provide you with the career preparation skills, internship opportunities and placement services you need to keep moving up. And, like the benefits of your Seton Hill education, the resources of the Career Center will remain available to you after you graduate.

Places Our Graduates Work:
  • Worldwide Express
  • S&T Bank
  • Level Interactive Agency
  • Wesco Distribution
  • Highmark Health
  • Pheple Credit Union
  • Siemens Corporation
  • Matthews International Corporation
Positions Held by Our Graduates:
  • Marketing Director
  • Social Advertising Specialist
  • Marketing Associate
  • Sales Executive
  • Manager 
  • Marketing Coordinator
  • Supply Management
  • Account Executive

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Faculty

Cathlin Clark-Gordon

Assistant Professor of Communication

Catherine Giunta

Professor of Business

Rachel Kaplan

Associate Professor Marketing & Business